Make Money Fast - Are You Easily Recognizable?

by Brian Lett

Have you made it your mission to make money fast? If so, I encourage your to build your personal brand in your niche market. Branding one’s self can be done in a number of manners. For instance, you can choose to communicate to your niche via a blog, so that your thoughts can be read. You also can choose to do so with podcasts, so that people can hear your voice. Not to mention video is also a great option. This allows people to both see and hear you. Whichever means of communication you choose, just realize that the end goal does not change. Your goal is to show your niche market that you have something unique to offer, which will not be offered by anyone else in this field. This is how you will make money fast.

If you think that personal branding is something which came about once the Internet became a fixture in our lives, think again. This is something which has existed for decades. Athletes, actors, talk show hosts, and especially presidential candidates brand themselves. If you recall the 2008 USA Presidential Election, John McCain branded himself as a “Maverick”, and Candidate Obama branded himself as an, “Agent For Change”. Prior to that during the battle between then Candidate Obama, and Candidate Hillary Clinton for the Democratic Nomination, Candidate Clinton branded herself as a “Fighter”. My point is that when branding yourself, you are attempting to gain the label of being a leader who is able to offer something to your target group. What you are offering is a chance to be successful. Others are drawn to you because you represent success, and what they want to achieve.

I am not sure if this has become evident to you yet, but the number one thing that branding does for you, is create trust between you and your target market. When you become popular, people feel as though they know you personally. Now who would you trust to make a purchase from more, someone who you have never met, or someone who you feel as though you know personally? Well, the answer is clear. Everyone feels more comfortable buying something from someone who they trust.

I would be remiss if I simply assumed that everyone who is reading this article is 100% on board with personal branding. The fact of the matter is that I am certain that many of you feel as though you just do not have the ability or time to take on such a feat. Therefore, you either have already stopped reading this article, or you will read it and forget about it, looking for the next avenue to make money fast. To these individuals, if you are still reading, what you are doing is making excuses. Excuses are a great way to avoid accomplishing anything. By avoiding making excuses and rather taking action, you will have already proven to be unique from others in your niche.

However, please do not get the impression that I am attempting to convey that branding yourself will be a simple feat. To the contrary, you will have to put in a good amount of time and effort. However, I can assure you that most who put forth this sort of effort and time commitment find it a very enjoyable challenge. While everyone wants to make money fast, if you just allow yourself to take the focus off of money, the money will come to you. Focus on branding yourself and having fun helping other people.

All in all, the purpose of this article was to convey the importance of branding, and illustrate how and why it occurs. The truth is that the majority of people who wish to make money fast will come to the conclusion that branding is not for them. This is quite alright. However, for those who can see the value of personal branding, I encourage you to take the focus off of making money fast, and place the focus on being a leader in your niche market. When you show people how to achieve success, they will repay you.

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Posted on May 19th, 2010 by Brian Lett in entrepreneur | No Comments ».

Freedom82 & Freedom23 and what it is

Trying to understand Freedom82 & Freedom23
Q: What are Freedom82, Freedom23, and other web sites such as those you’ve mentioned that I hear advertised on the Television and Radio.
They definitely look very similar to me.
A: I get so many inquiries like this that I’ve made a separate Question & Answer category called Television & Radio Advertising. For example, in addition to the web sites you’ve mentioned you could put many others that you haven’t seen or heard of yet.
Often these web sites are owned by bizopp Lead corporations or bizopp distributors running co op advertising and rotating web sites. Also, Often web sites such as those you’ve mentioned are used in order to analyze what broadcast ad produces what result or in some cases they are used to track revenue-share deals with Television & Radio stations running the ad spots.
For example they might assign a Television station or Radio Station to each website to see which advertising medium produces the best result.
For example:
Freedom82 - Radio Station WBVX - Number of leads generated: 892 Freedom23 - Radio Station WZBY - Number of leads generated: 73 Other web sites - Radio Station WLMU - Number of leads generated: 862
Hope that solves it for you.

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Posted on May 18th, 2010 by in General | No Comments ».

Salary Negotiations: Avoid Salary Topic During Job Interviews

by Trevor Davide Grant

One of my newsletter subscribers asked me whether or not it was okay to talk about salary during the first interview with an employer. They were worried that it would give the wrong impression. How could they avoid revealing their salary expectations too soon? They were wondering how they could postpone this discussion until the right time. My golden rule is to never lie to anyone. Therefore you need some good strategies to avoid this topic until the last minute.

Many times I have faced the same scenario. When asked by the hiring managers what my expectations were or what my salary history is, I have used the following approach.

1) My first response would be to try to defer the topic until later. Because we haven’t really gotten through the responsibilities of the job, nor the contributions I can make in the new position. The new job is somewhat different from the past job because the company’s market, product or industry are somewhat different than the past companies. Therefore the past salary history is not all that applicable. I would prefer to be paid in accordance with the market and the company’s hiring practices.

2) If I am pressured for an answer in an interview where the request is to provide my previous salary, I set out the total value of what I expect the compensation package will hopefully include. That is cash value for the time and effort (salary), list the benefits in as much detail as I can, how much holiday, and other working conditions such as flex time, or time off in place of worked overtime. I also prefer to reiterate that the job I am looking towards is not with the same company and thus my previous earnings not very relevant. In reality, there are so many things to consider, such as home life balance, health benefits, vacations, overtime, etc,etc, that factor in. What is most important to me is that my salary will be aligned within a margin of my past job, and does the package I am offered match what is reasonable for the current job market which can be totally different.

3) While you may feel you are a high performer, you also may be somewhere above average but not commanding the highest pay. Know the salary range for the job you are applying to, but be realistic when setting your percentile level for your salary expectation. The majority of people are between the 25% and 75% level. Remember that the employer will confirm your performance level with your past employers at reference checking time.

4) Even if you had been making a lower than average salary before, possibly even well below the average for that job in that market, you should expect to be paid within that fair market range when you go to your next career opportunity. You may have one of many reasons for accepting a job at a lower salary than at your previous job. It doesn’t explain your value to the new company. The end analysis is that your value to the market is what the market is currently defining as the salary range for your talent, your level of performance and experience in the industry.

5) If you do give in and tell them your past salary, make sure you clearly express that you expect to be paid respectably, and you just don’t want to be taken advantage of. Explain what you do know about the job market at that time. Most employers will respect you for expressing your expectation for your reasonable salary. Just remember salary negotiation is not supposed to be an offensive situation where you are demanding. Remember to be clear in your negotiations but respectful in your dealings with the recruiting manager.

Never lie to a prospective employer. This is cardinal rule number one. The new company will find out facts and do their legwork to assess your history and past performance. You need to clearly communicate the value you bring and that your past salary history whether high or low is not too pertinent to the new job. You need to be met with fairness in the recruiting process, and that your value proposition is clear and well expressed.

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Posted on May 18th, 2010 by Trevor Davide Grant in extra income | No Comments ».

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